Dear Bally Sports,
I was going to mail you a letter, but there have been a number of funding cuts here at Redstone, including some postal services, because someone is acting like that person you knew growing up who parks a Lamborghini in front of a trailer.
I’m not talking about a nice manufactured home. I’m talking about the tin box, with one window and the wheels still attached to the bottom.
I’m kidding, Bally, nobody writes letters anymore.
I just needed to get that off my chest. Now I can turn my full attention back to you.
What you’ve done since you bought the rights to broadcast the majority of the Atlanta Braves season from Fox has possibly been the worst management of a rollout I’ve seen since Heinz’s multicolored, blue, green and red ketchup.
For those unfamiliar with the situation, here are the high points. Fox used to operate a number of regional sports channels. These channels would carry local sports teams. The most visible commodity in this package was a deal to carry the majority of certain MLB team’s games. Fox then contracted with various cable companies and streaming services to carry their channels and life was good.
Enter Bally Sports. Bally decided not to make a deal with the streaming services and eliminate a large portion of their consumer base. I don’t know how many, but it’s enough to ensure that every social media post Bally puts out there has at least a handful of disgruntled streamers.
There’s a chance they did this because they want to offer a streaming service of their own via an app, but we wouldn’t know because Bally has failed to produce or even rebrand the Fox Sports Go app that they acquired when they made this deal. In other words, the baseball season just snuck up on them. Bally said the new app would launch March 31 and as of this writing, it has not.
It’s also worth noting, and I don’t have firsthand experience with this because I have no way of accessing their programming, but apparently they can’t even broadcast live sports properly and they kill the feed on a top-of-the-hour hard count regardless if the Braves are putting together a rally in the bottom of the ninth or not.
I don’t know which is worse, not being able to watch a game or having that game cutoff right when it gets good.
I know some of you readers are thinking “Who cares, Stinson?”
Here’s the deal. I do two things to relax. One, sit on my front porch. Two, watch baseball, preferably the Braves, since I’ve been a Braves fan since I was 3 years old.
Now, I’m left with only one thing to do to relax and the pollen is really messing that up for me.
Whenever someone messes up as bad as Bally has with the switch, I try to give them the benefit of the doubt and look for the sliver of genius that must be there. Surely, it’s there right? No?
Bally, I’m trying to figure out if Dr. Seuss was clairvoyant when he wrote “How the Grinch Stole Christmas” or if you’re simply the personification of his vision, because, and I quote, “the three words that best describe you are as follows: Stink. Stank. Stunk.”
At least, Bally, you’ve given me a new word to describe when things are just messed up, i.e., you’ve really Bally’d this one. And, to you dear reader, if you don’t think that’s a setup for punch line in another column, you haven’t been paying attention.